It’s Called Backlinking, Baby!

We bloggers love to throw around important-sounding blog terms like “keywords“, “SEO” and “backlinking.” Yikes! If I just effectively scrambled your brain, don’t worry – we’ve all been there at one time or another. Honestly, these terms are used so loosely these days that one term to one person may mean something completely different for someone else.


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3 Business Lessons from the Third Worst Night of My Life

Not too long ago, I survived one of the top five worst nights of my life. I can’t honestly say that it was THE worst night of my life – because let’s face it, a bad experience camping can’t really compare to an actual tragedy (like losing a loved one) – but definitely top 5.

My boyfriend and I decided to camp for two nights in Moab, Utah in October on our way back from a road trip to Colorado. He brought the tent and air mattress, I brought the sleeping bags and s’mores. Should have been an ideal experience, right?

Only one thing: I was sick with a sore throat and my nose was running like crazy. That should have been my first clue, but we decided to go ahead with the trip anyway because we absolutely had to be back in Los Angeles at a certain date.


The first disaster struck when Colin opened up the tent bag and a wall of urine-smell barraged us. “Uh-oh….” he said, “Looks like Sunny (his deceased cat) peed on this tent and I didn’t realize it…” Continue reading

Wouldn’t it be great if you could never make a rookie mistake?

I don’t know about you, but even though I’ve been in business for 2 years now, I really still feel like a newbie. For the most part, I’ve fallen into a pretty comfortable rhythm with The Blog Babe… that is, until it’s time to do something new!


Then, just like everyone else in the world, make rookie mistakes. Wouldn’t it be great to just bypass all those mistakes? Continue reading